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The AES Clean Energy (AES) Land Acquisition team is seeking a Marketing Analyst to support our landowner engagement plan by assisting with direct mailer campaigns, conducting market research, analyzing landowner behavior, and creating reports on marketing metrics.
The Land Acquisition team is responsible for establishing site control for AES' greenfield pipeline of utility-scale solar and battery storage projects, and for leading AES' initial engagement with landowners and project communities. AES is committed to implementing an innovative and differentiated landowner engagement experience.
This role will work cross-functionally to assist with all prospective outreach campaigns and will support the planning and execution of marketing activities. The successful candidate will have experience as a Marketing Associate, Marketing Assistant or similar role.
This full-time position will be based in Louisville, CO and will require you to be in-office for 20-40 hours a week.
Principal Duties and Responsibilities:
Assist with the AES' national mailer campaign process by building mailer boxes and processing the materials that coordinate with each campaign.
Track and evaluate mail campaign metrics across individual projects and regions.
Support integration of mail campaign metrics with land management software.
Create reports on marketing metrics and conversion rates
Keep organized records of marketing metrics and results of past campaigns
Assist in grouping properties and land parcels and cleaning outgoing mail address lists
Skills and Qualifications:
2 - 3 years relevant experience
Undergraduate degree, preferably in business, marketing, or equivalent, not required but preferred.
Proficient with MS Office Suite, familiarity with QuickBase or similar project management software, Box, Microsoft Teams
Strong computer and analytical skills or desire to learn them
Excellent organizational skills, attention to detail and ability to meet deadlines
Experience in renewable energy technologies or real estate (preferred)
Self-starter, very self-reliant and capable of operating with minimum supervision
Experience utilizing CRM systems
Comfortable managing multiple priorities in a fast-paced environment
Able to work supportively and collaboratively with other teams